Two women talking indoors, one holding a smartphone, with a cityscape visible through windows in the background.
Multiple copies of a book titled "Self Love Awakening" by Cheryl Gardner, each wrapped with a burlap bow, arranged on a kitchen counter, with an open box and a notepad nearby.

BRAND PHILOSOPHY

Clarity Creates Confidence.

Consistency Creates Growth.

We believe marketing should feel aligned—not overwhelming.

Every decision we make is rooted in clarity, guided by data, and executed with intention. When strategy and creativity work together, brands grow with confidence and sustainability.


Who We Are

  • JMW Marketing is a strategy-led marketing company built for brands that are ready to grow with clarity and intention.

    We don’t believe in marketing for the sake of noise. We believe in purposeful strategy, thoughtful execution, and systems that actually support your long-term goals. Every brand we work with is treated as a business—not just a project—because sustainable growth requires more than aesthetics. It requires alignment.

    Our role is to help you simplify your marketing, strengthen your brand presence, and build a foundation that supports where you’re going next.

  • Purpose-Driven Strategy
    Marketing should align with your mission, not distract from it. Every decision is made with intention and long-term impact in mind.

    Clarity & Structure
    We believe clarity creates confidence. Our systems are built to remove confusion and give you direction.

    Consistency Over Trends
    We prioritize sustainable growth over short-term hype. What works long-term always wins.

    Partnership Over Transactions
    We don’t just complete tasks—we collaborate, guide, and support your growth as a true partner.

  • JMW Marketing was created from a desire to help business owners move beyond scattered marketing and into strategic, confident growth.

    What started as virtual marketing support evolved into a full-scale strategy practice after seeing the same problem repeatedly—brands working hard without clear direction or systems in place.

    Today, JMW Marketing supports service-based businesses, creatives, and organizations through brand strategy, marketing systems, and ongoing support designed for where they are now—and where they’re called to go next.

    We’re here to help you build marketing that works, scales, and feels aligned every step of the way.

A woman with black hair and blonde highlights wearing a gray blazer and black dress, smiling, placing her hand on a bookshelf with decorative items including a black horse head sculpture and a gold geometric sculpture.

Meet the Founder

JMW Marketing Co. was founded by Jaunae Walton, a marketing strategist and creative director with over six years of experience helping brands grow through clarity, strategy, and intentional design.

Jaunae brings a unique blend of high-level marketing strategy and creative leadership, allowing her to support clients beyond execution—into vision, structure, and long-term growth.

Her background spans:

  • Virtual CMO leadership for small businesses

  • Branding and brand positioning

  • Creative direction for campaigns, launches, and digital products

  • Marketing strategy for childcare centers, beauty professionals, and service-based brands

Jaunae founded JMW Marketing Co. to create a different kind of agency experience—one rooted in trust, collaboration, and thoughtful strategy. Her goal is to help brands feel confident in their marketing decisions while removing the overwhelm that often comes with growth.

Today, she leads JMW Marketing Co. as both a strategist and creative director, partnering closely with clients to bring clarity, structure, and intention to every stage of their marketing journey.


What We Do Best

– Brand Identity + Positioning
– Website Design + Optimization
– Content Strategy + Social Media
– Paid Advertising + Funnel Systems
– Email Marketing + Lead Generation
– Onsite Content Creation (ATL)

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Collage promoting women's empowerment and fashion. Central image shows text on a smartphone screen about women's journeys and The Haute Society. Other images highlight membership in "The Remake" community, fashion tips, and motivational phrases like "Classy is the new black." A website link is provided at the bottom.

Our Why

We’re here for the changemakers. The community builders. The creative minds and everyday leaders who know that marketing isn’t just about looking good—it’s about showing up with purpose, reaching the right people, and building something bigger than business.

Let’s bring your vision to life—with clarity, creativity, and strategy that converts.

"JMW brought our school’s vision to life through content and marketing that actually speaks to our community. The photos, videos, and enrollment strategy created real momentum and made parents feel confident choosing our school."

Admin Team, Harvest Christian Academy

Logo featuring the name "Cheryl Gardner" with stylized text and a small tree graphic on a white circular background.

“JMW didn’t just provide content—they helped me build a movement. My brand finally reflects my purpose.”

Cheryl Gardner

Logo featuring silhouettes of diverse people in front of a globe and the text "UP AT IT - The World Is Yours."

"From brand positioning to launch copy, JMW helped us translate our idea into a platform people understood and trusted. Their team took our nightlife concept and gave it the polish and structure it needed to stand out in the app store and beyond."

Up At It Team, Founders of Up At It App

Let’s turn your vision into strategy—book your free consultation and start building a brand that leads with purpose.